Privacy and Data Protection

Privacy and Data Protection Policy

1. Introduction
Rugged Warehouse Ltd. (“we,” “our,” or “us”) is committed to protecting and respecting your privacy. This Privacy and Data Protection Policy explains how we collect, use, store, and protect your personal information when you use our courier, logistics, and e-commerce services. We comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other relevant data protection laws.

2. Information We Collect
We may collect and process the following personal data:

• Identity Information: Name, title, date of birth, and gender.
• Contact Information: Address, phone number, email address, and other communication details.
• Payment Information: Billing details, transaction history, and financial data for payment processing.
• Delivery Information: Pickup and drop-off addresses, package details, and tracking data.
• Technical Information: IP address, browser type, device information, and usage data from our website.
• Customer Service Information: Records of communication, complaints, or inquiries.

3. How We Collect Your Data
We collect data in the following ways:

• Direct interactions: When you sign up, place an order, contact us, or submit a query.
• Automated technologies: Through cookies and similar tracking technologies when you use our website.
• Third parties: From business partners, analytics providers, and payment processors.

4. How We Use Your Data
We use your personal data for the following purposes:

• To provide and manage our courier and logistics services.
• To process payments and prevent fraud.
• To communicate with you regarding orders, updates, and service improvements.
• To enhance our website and optimize user experience.
• To comply with legal and regulatory requirements.

5. Legal Basis for Processing Data
We process your data under the following legal bases:

• Contractual necessity: When processing is required for service delivery.
• Legal obligation: To comply with laws and regulations.
• Legitimate interests: For fraud prevention, business development, and improving our services.
• Consent: When required, we obtain explicit consent before processing data.

6. Data Sharing and Disclosure
We do not sell your personal data. However, we may share your data with:

• Trusted third-party service providers for payment processing, IT support, and delivery services.
• Law enforcement and regulatory authorities when required by law.
• Business partners for joint service offerings, where necessary and permitted.

7. Data Security Measures
We implement strict security measures to protect your personal data, including:

• Encryption and secure data storage.
• Access control and authentication mechanisms.
• Regular cybersecurity audits and staff training.

8. Data Retention
We retain your personal data only for as long as necessary to fulfill our obligations and comply with legal requirements. When no longer required, data is securely deleted.

9. Your Rights
You have the following rights under UK GDPR:

• Right to access: Request a copy of your personal data.
• Right to rectification: Correct inaccurate or incomplete data.
• Right to erasure: Request deletion of your data, subject to legal obligations.
• Right to restrict processing: Limit the use of your data in certain circumstances.
• Right to data portability: Request your data in a machine-readable format.
• Right to object: Oppose data processing for direct marketing or other legitimate interests.

10. Cookies and Tracking Technologies
We use cookies to improve website functionality, enhance user experience, and analyze website traffic. You can control cookie settings through your browser preferences.

11. International Data Transfers
If we transfer your data outside the UK or EEA, we ensure adequate protection through standard contractual clauses or other legally approved mechanisms.

12. Changes to This Policy
We may update this Privacy and Data Protection Policy periodically. Any changes will be posted on our website with the updated revision date.

13. Contact Information
For questions about this policy or to exercise your rights, please contact: Rugged Warehouse Ltd.

• Phone: 0333 335 6477
• Email: info@rwhuk.com
• Website: www.rwhuk.com

Effective Date: 10 March 2025